Mr. Iacocca (Executive Vice President) made the decision to move on with the production of the Pinto because he felt the studies … Ford did not reveal all the facts to consumers about a harmful gas tank design in the Ford Pinto. The main controversy surrounding the Ford Pinto case was The Ford Motor Company's choices made during development to compromise safety for efficiency and profit maximization. Ford's cost-benefit analysis showed it was cheaper to endure lawsuits and settlements than to remedy the Pinto design. 1149 Words 5 Pages. Using the marginal cost/marginal benefit approach, it is also clear that … In addition, the company’s moral responsibilities … Utilitarianism and The Ford Pinto Case Introduction Business is concerned primarily with profit. Numerous reports involving Ford Pintos on rear-end collision with deaths and serious injuries have been made not too long … Ethical Framework Utilized by Ford Motor Company Ford‘s decision demonstrates the deontology ethical framework. 29/07/13 MVBE AmritaSchool of Business, Coimbatore Group 1 AGroup 1 A Managerial Ethics &Managerial Ethics & Business ValuesBusiness Values II MBA 2012-14II MBA 2012-14 2. In deontology, the decision or action is basically focussed on whether the action is right or wrong. The Ford Pinto Case Milton Friedman believed a free-market system, in which goods and services are exchanged and controlled by individuals and privately-owned businesses without government authority, was the only way to achieve personal freedom. The fuel tank position has allowed the projecting bolts to puncture the tank when the vehicle was struck from the rear. The Ford Pinto designs had the placement of the fuel tank behind the rear axle. The Ford Pinto Case From A Utilitarian And Deontological Perspective. In Grimshaw, a California appellate court upheld an order for $2.5 million in compensatory damages, plus an additional $3.5 million in punitive damages. Provisions for any harm caused to the sale of Ford’s other products (SUV’s , sedans), due to the faulty tank in the Pinto are not accounted for either (Browne et al, 2004). Case Analysis "Ford pinto" 1. Ford Pinto Case Study On August 10, 1978, three teenage girls died horribly in an automobile accident. RELEVANT FACTS Question: 1 29/07/13 MVBE 2 3. Adam Smith, a 18th century philosopher and economist, held the belief that in a free society, the role of government should be limited to … During the initial production and testing phase, Ford … This choice was logical and sound from a manager’s point of view. An accident in 1972 led to the case of Grimshaw v. Ford Motor Company. Driving a 1973 Ford Pinto to their church volleyball practice in Goshen, Indiana, they were struck from behind by a Chevrolet van. I will assess this case … For example, if we consider the same Ford Pinto case, a business operating on the deontological principle would definitely have decided to stop with the production or remodel the gas tank. Ethics Case Analysis: Ford Pinto. As Time Magazine succinctly puts it: the Pinto is among the 50 worst cars of all time not least because of the “Ford Pinto To be more precise, the Ford Pinto case will be evaluated from the legal point of view to establish which laws were violated in the process of corporate decision-making that led to the production of the Pinto. Commerce (COMM 101) Case 2.3 (The Ford Pinto) Week 4 1. This activity allows you to build your evaluation skills by identifying issues that … As soon as I see Ford and ethics, I automatically know it's the Pinto case! Develop your case analysis using the five following sections: Section 1: Introduction and situational analysis: Describe the ethical dilemma, giving appropriate background information. Ford’s cost/benefit analysis determined it would cost less to ignore it than recall all Pintos. The ‘benefits’ do not account for litigation expenses, and loss of goodwill. Sahil Kini PHIL 3109 Dr. Rosenberger 18 September 2020 Pinto The Ford Pinto case is about how Ford decided to speed up the design process for a cheap subcompact car in an effort to quickly compete with foreign companies. Due to rapid mass production, Ford had increased in profit and sales; however, the crisis had affected employees, consumers, and first respondents to vehicular accidents involving Ford products. An action is deemed morally … Ford Pinto case. The Pinto was marketed in three body styles through its production: a two-door … In the case of Ford, the pressure to create an affordable car resulted in the company making unethical decisions that . In relating its consequential content to the Ford Pinto case, it would seem that the application of ethics had been dismissed in favour of profits, reputation and unethical practices. The Ford Motor Company had decided not to change the fuel tanks design location in order to reduce the production costs. Ford Motor … Cost-benefit Analysis and Ford. Cases surrounding one of the biggest organizations in the automotive industry, Ford Motor Company, through its subcompact Pinto, have been one of the popular topics in the engineering field. Bedrijfsethiek Opdracht 2 The Ford Pinto Case From a Utilitarian perspective In utilitarianism, the merit or demerit of an action is entirely determined by the effect it has on everyone affected by … In the case of the Ford Pinto, there are obvious problems which were ignored in the design and products phases. Based from the case, the Ford Company chose to produce the Pinto model because its expected harm is less than the cost to precaution. The Ford Motor Company would be one of the obvious stakeholders of the ethical decisions made. Running head: FORD PINTO 1 FORD PINTO 8 Introduction Context This paper explores how ethical issues of Pinto case have affected the Ford Motor Company business environment. Further, the decisions of the Ford staff will be explored from the perspective of Milton Friedman’s philosophy. They tried to justify their decision to sell an unsafe car by using a Cost-Benefit Analysis which … Here's my opinion: In this case, the most widely applied ethical theory is deontological ethics. This is the most famous, in-depth ethics case studied throughout colleges across the globe. To fully understand how ethics influenced the decisions made by the firm requires examining the best philosophical approach, Ford's moral awareness and the best … The Pinto’s fuel tank ruptured and the car exploded in flames. An illustration/animation project about the case of the infamous Ford Pinto in 1970s. Show More. The Ford Pinto Case from a Utilitarian and Deontological Perspective Bedrijfsethiek Opdracht 2 The Ford Pinto Case From a Utilitarian perspective In utilitarianism, the merit or demerit of an action is entirely determined by the effect it has on everyone affected by the action. Ford Pinto: Fuel tank fault leading to fires if rear-ended. Ford launched PINTO in 1971 to compete with German and Japanesecompact cars. In Ford’s initiative to create … Ford Pinto was the car Ford used in competing with different automobile producing companies since smaller and cheaper vehicles were the trend back then. A decision maker basing their action on a psychological approach may vary their actions based on the level of their cognitive moral development (p. 115). Ford knew about the risk, yet it paid millions to settle damages suits out of court and spent millions more lobbying against safety standards. Order Essay . Categorical Imperative – Ends in themselves Industrial Espionage BA accused of accessing confidential Virgin passenger information, impersonating Virgin staff, poaching customers, hostile smear campaign, aggressive predatory … 71 - 80 of 500 . In 1970 Ford Motor Company launched a brand new automobile: the Ford Pinto. The problem with the gas tank was that it could easily be damaged in rear-end collision accidents, resulting in deadly fires and explosions. Ford tested this design’s safety … Iacocca viewed people as objects to be manipulated and harmed in order to achieve his ultimate ‘end’ of high Pinto sale numbers. Since my first car was a Ford Pinto, I have always been interested in the Ford Pinto explosions that were caused by a defective gas tank design provides an interesting case study into approaches to ethical decision making. A number of factors suggest that Ford Motor Company was negligent and violated its code of ethics. They are not unethical or immoral; rather, they are amoral insofar as … This standard would have required that by 1972 all new autos be able to withstand a rear-end impact of 20mph without fuel loss, and that by 1973 they … In doing so they exposed the car to severe gas tank risks by poorly placing the tank between the rear axle and the bumper. When using deontology as a guide for ethical behavior, the focus is on a … Words: 868; Length: 2 Pages; Topic: Transportation ; … The theory … The Ford Pinto is a subcompact car that was manufactured and marketed by Ford Motor Company in North America from the 1971 to the 1980 model years. Deontology was advocated in the eighteenth century by German philosopher Immanuel Kant. The term “dilemma” implies that there are pros and cons to various options, even if some are clearly more socially acceptable … Bedrijfsethiek Opdracht 2 The Ford Pinto Case From a Utilitarian perspective In utilitarianism, the merit or demerit of an action is entirely determined by the effect it has on everyone affected by the action. This type of individual is extremely dangerous to … The Ford Pinto Case Introduction In this term paper, I will talk about the ford Pinto case, and how the data was denied from public in alignment to save business from gigantic losses and at the identical time hold company's status intact. The nature of ethical decision making requires that we understand mistakes made by individuals and organizations in the past and evaluate the ways in which personal values interact with organizational culture to increase the likelihood of unethical decisions. Pinto Ethics Deontological and Utilitarian . In the deontological approach, the decision maker would base their decision by focusing on what is right or wrong based on common values and rights of individuals and/or groups (p. 91). As a relatively minor footnote to the case, Ford ceased production of the Pinto (Gioia, 1992). Page 1 of 1 - About 3 Essays Premium Essay The Ford Pinto Case from a Utilitarian and Deontological Perspective . According to the myth, however, businesses and people in business are not explicitly concerned with ethics. These variables created a major product liability with the gas tank exploding in rear end collisions. "Ford Pinto Deontological Teleological" Essays and Research Papers . Ford Pinto Ethics Case Analysis Essay Sample. There are three possible approaches to make when making ethical decisions; a consequentialist approach, a deontological approach and a … In the Pinto case, Ford’s decision-making framework is a great example of why it is not a good business strategy to employ an Egoist whom recklessly views consumers as a means to their selfish ends. The Ford Pinto Case from a Utilitarian and Deontological Perspective In: Philosophy and Psychology Submitted By Magses Words 885 Pages 4. “PINTO wasintroduced by … Not producing the said model would entail greater cost to the company, lessening its productive capacity. Two passengers, Lynn Marie Ulrich, 16, and her cousin, Donna … Ford Pinto Case Study Ethics. The Ford Pinto Case from a Utilitarian and Deontological Perspective Bedrijfsethiek Opdracht 2 The Ford Pinto Case From a Utilitarian perspective In utilitarianism, the merit or demerit of an action is entirely determined by the effect it has on everyone affected by the action. Pinto case from the 1970’s in which the Ford motor company used a utilitarian cost-benefit analysis to determine the most cost-effective way to deal with a fatal design flaw in the Pinto (Sandel 2010, 43-44). More specifically, it was Ford's decision to use the cost/benefit analysis detailed in section 11 to make production decisions that translated into lost lives. Pinto was a best-selling subcompact. Just from $13/Page. I don't believe the conclusion of the ford business to with hold the data about the safety-issue of the car for which they were already cognizant of; … The Ford Pinto Case Study. Ford Pinto Case: The Invisible Corporate Human Pricetag In this essay, I will argue that Ford Motor Company’s business behavior was unethical as demonstrated in the Ford Pinto Case. The smallest American Ford vehicle since 1907, the Pinto was the first subcompact vehicle produced by Ford in North America. II. Utilitarianism, business ethics and the Ford Pinto case present a dilemma, as the theory appears to be one of moral strength and a good guideline for ethical business choice. In the case of Ford Pinto of utmost importance are the primary factors involved in quantifying the cost-benefit analysis. In this paper, we will review the corporate culture mindset which prioritizes profit over … To earn a profit, a business produces goods or provides services and engages in buying and selling. What moral issues does the Pinto case raise? In the Ford Pinto case… Although the Pinto was initially hugely popular in USA, its sales fell dramatically due to a controversy surrounding the safety of its gas tank. Before producing the Pinto, Ford crash-tested various prototypes, in part to learn whether they met a safety standard proposed by the National Highway Traffic Safety Administration (NHTSA) to reduce fires from traffic collisions. In order to understand the ethical dilemmas that are addressed within the Ford Pinto case, we must identify the people that have roles within the case. Ford Pinto case study discussion & executive summary Managers must continually balance their own, personal sense of ethics with the need to render a company profitable.